The PUP Graduate School Through the Years
The Faculty of Graduate Studies (now the Graduate School) was
established in 1970 under the administration of Dr. Nemesio E. Prudente
by virtue of RA 6089 in 1970 authorizing Philippine College of Commerce
(PCC) to expand its course offerings. Dr. Hernani P. Esteban, then Vice
President for Academic Affairs, was its first dean. Its primary purpose
was to provide opportunities for advanced studies in the fields of
business and business education.
On July 20, 1971, classes in Master in Business Administration (MBA) and
Master of Arts in Business Education (MABE) officially opened. Thus, the
first graduate curricula were Master of Arts in Business Education and
Master in Business Administration.
The Master of Arts in Business Education, the only one in the country,
aimed “to develop in the students a broader and deeper grasp and
perception of the basic traditions, values, and trends as these relate
to the total educational program and to equip the students with relevant
knowledge and skills to enable them to execute effectively their roles
as dynamic business teachers or administrators who have the perspective
and understanding of the fundamental issues and needed changes in
contemporary Philippine society.”
The specializations Management and Marketing of the Master in Business
Administration curriculum were “designed primarily to prepare men and
women for creative leadership in an increasingly complex and dynamic
business society by widening their knowledge, improving their managerial
skills, and challenging their imaginations.”
When Martial Law was declared on September 21, 1972, PCC, including the
Faculty of Graduate Studies, was temporarily closed. When PCC reopened
in November 1972, Dr. Narciso Albarracin was designated
Officer-in-Charge, with Dr. Pablo T. Mateo, Jr. as Performance Officer.
On December 17, 1973, Prof. Isabelo T. Crisostomo took over as
Officer-in-Charge until his appointment as President on July 17, 1974.
Dr. Hernani P. Esteban, the then Dean of the Faculty of Graduate
Studies, transferred to Pamantasan ng Lungsod ng Maynila, and Dr. Flora
G. Gonzales took over the deanship and remained as such until her
retirement in 1986.
During the incumbency of Dean Gonzales, the Faculty of Graduate Studies
became the “Graduate School.” With a mandate from the New Society to
reorient curricular programs to new values and new societal needs, the
Graduate School reexamined its curricula and instructional policies,
introducing revisions in old courses and adding new courses to meet the
needs of its emerging student clientele: the undergraduate faculty and
alumni; a wide spectrum of students from other schools, companies, and
The general program of Master of Arts in Business Education was revised
to include options in Accounting, Economics, Management, and Marketing.
Master in Business Administration, with existing options in Management
and Marketing, had additional options in Accounting and Economics.
The academic year 1973-1974 is a milestone in the existence of the
Graduate School because of the following: (1) it produced its first
graduate, with the degree Master in Business Administration; (2) it
codified the school’s standards and regulations; (3) the Graduate
School’s publication, the Graduate Forum, was launched; (4) efforts were
concerted for the development of the curricula; (5) research and
financial grants were sought; and (6) consortia and community projects
Two curricula were revised: Master in Business Administration and Master
in Business Education (formerly called Master of Arts in Business
Education). A new curriculum, Master in Economics, was offered.
Two curricula were added: (1) Master in Public Administration and (2)
Teacher Certificate Program for Business and Distributive Arts, a
non-degree program to meet immediate national needs for business
distributive and cooperative teachers in the secondary level as a result
of a revision in the secondary curriculum. The latter received an
endorsement from the Department of Education and a financial assistance
from Asia Foundation for three years. The Graduate School was able to
offer scholarships to 46 teachers representing different regions in the
country. With a failure to get further subsidy, succeeding enrollees in
the program had to be either self-supporting or funded by their
schools/district. The strategy adopted for this non-degree program was
rather unique as students reported for a two-summer work and did
independent studies during the regular semesters.
In the same academic year, a community project of the Graduate
School, the Seminar for Barangay Leaders, was approved. There was also a
Research Grant obtained from the Philippine Council of Agricultural
Research on the subject “international trade” with Dr. Levi Trinidad as
Project Director, Prof. Leticia Arbis as Research Project Administrator,
and Prof. Melly G. Lachica as research project proponent.
PCC witnessed another change of leadership in 1977. Dr. Pablo T. Mateo,
Jr. became the acting president and then the full-fledged president the
following year. Dr. Flora G. Gonzales, Vice President for Academic
Affairs, later came to be Executive Vice President and concurrent Dean
of the Graduate School.
In May 1977, the Certificate Program in Cooperatives, another
non-degree program, was started under a consortium agreement between the
Philippine College of Commerce and the Order of St. Agustin Cooperative
On April 1, 1978, PCC was elevated to a university status and was
named Polytechnic University of the Philippines, enabling the
institution to broaden its curricular offerings and to meet its stated
objectives. The Graduate School set its aims to improve students’
competence as scholars, researchers, teacher administrators, and
professionals by enhancing leadership qualities, decision-making
ability, independent thought, and professional attitude.
This academic year was specially significant for the Graduate School
because of the opening of two doctorate programs that were designed to
develop high-quality leadership and expertise: Doctor in Business
Administration and Doctor in Public Administration.
Master in Applied Statistics was offered in consortium with the National
Census and Statistics Office. This is an off-campus program that
continues up to the present.
Two degree programs were, likewise, approved: (1) Master in Public
Administration for government leaders who distinguished themselves in
public service and (2) Master in Public and Business Administration.
Master in Accountancy was launched to give non-accountants the
opportunity to develop competencies and leadership qualities for
professional careers in accountancy. This program, however, had to be
gradually discontinued starting in 1995 because of some technical
problems concerning Professional Regulation Commission requirements.
A non-thesis program leading to Master in Business Administration
started to be offered to professionals and executives.
A new program, Master in Physical Education with specialization in
Physical Education and Sports Administration, was offered.
On April 24, 1986, Dr. Nemesio E. Prudente was once again at the helm of
the University administration, and when Dr. Flora G. Gonzales retired on
July 15, 1986, Dr. Prudente acted concurrently as the Dean of the
The specializations in Master in Business Administration and Master in
Business Education ceased to be offered.
New programs leading to Master in Industrial Engineering and Management
and Master of Arts in Psychology were offered. The Master of Industrial
Engineering and Management program was primarily designed to prepare
qualified engineers for effective leadership in the industrial
engineering profession and to provide industries with competent
managers, entrepreneurs, and researchers.
Both master’s and doctorate programs in Educational Management were
offered to meet the national need for educational administrators steeped
in management skills.
Dr. Soledad L. Villena was appointed Assistant Dean of the Graduate
School in November 1987.
The Graduate School was transferred from the old building on Sergio H.
Loyola Street to the newly refurbished building beside the Hasmin Hostel
on Valencia Street, Sta. Mesa, Manila.
The Master in Mass Communication Program was offered. The program, which
was initially designed as a traditional degree program, later, offered
both traditional and non-traditional programs.
Master of Arts in Language Teaching was offered to explore and evaluate
recent approaches in English teaching and to provide opportunities in
designing and assessing the effectiveness of classroom-based activities.
On January 2, 1992, Dr. Rodolfo T. Lara was appointed Graduate School
Dean but his term lasted only six months.
In summer 1992, Dr. Jaime Gellor took over the presidency of the
University. The Graduate School experienced another administrative
change when Dr. Honesto Mendoza was designated dean. His term lasted
until July 1992.
Dr. Zenaida A. Olonan was appointed President of the University by then
President Fidel V. Ramos. She took over the deanship of the Graduate
School on a concurrent capacity.
Dr. Rustica C. Carpio was appointed Dean in January 1993 with Prof.
Salud B. Andres as the Assistant Dean.
On July 1, 1994, Dr. Rodolfo T. de Lara was reappointed Dean of the
Graduate School. Under his leadership, curricular enrichment was
continually pursued, multidisciplinary approach in organization of
research classes was observed, Ethics was offered in the public
administration program, and integration of related subjects was done
through a series of lectures.
Dr. De Lara tapped donors for professorial chairholders. The
professorial chairholders were: Virgilio M. Tatlonghari, Ph.D. -Dr.
Caroline R. Rogge Professorial Chair in Labor Economics, 1998; Rustica
C. Carpio, Ph.D.-Manila Bulletin Professorial Chair in Journalism, 1998.
The Graduate School successfully passed Level I Status of
Accreditation by the Accrediting Agency for Chartered Colleges and
Universities (AACCUP) in March 1997.
Dr. Victoria C. Naval was appointed Dean of the Graduate School on July
1, 1998. Upon assuming office to duty, Dr. Naval identified Ten Key
Result Areas as part of the GS Five-Year Development Plan (1998-2003)
with the aim of strengthening the effectiveness, relevance, and quality
of graduate education in performing its role in society. The key result
areas were: (1) Enhanced Quality and Relevance of Programs, (2) Enhanced
Quality of Management through MIS, (3) Quality and Efficiency in
Thesis/Dissertation/Research, (4) Curriculum and Instruction
Enhancement, (5) Modernization of Academic Resources and Technology, (6)
Continuing Faculty Development Program, (7) Development of Research
Culture and Strengthening Research Networks, (8) Continuous Multi-Sectoral
Consultations, (9) Student Development, and (10) Community Outreach
Dr. Ofelia M. Carague was appointed President of the University on
November 13, 1998, and Dr. Naval was re-designated Dean of the Graduate
School on November 25, 1998.
The creation of the Research and Extension Service Office in the
Graduate School in the new organizational set-up of the university with
a functional staff is a major step in revitalizing the Graduate School’s
research culture, scholarship, and community service. Prof. Melly L.
Paraiso was appointed Chief of the Research and Extension Service Office
on February 1, 1999.
The creation of the Office resulted in the initial publication of the
following: GS Newsletter, Educators’ Digest, GS monographs, research and
extension brochures, GS Student Manual, GS Faculty Manual, GS Research
Manual, and GS thesis-writing manual.
Dr. Victoria C. Naval was designated Vice President of Research and
Development, and Dr. Juan C. Birion was given the post of Graduate
School Dean. Right after his designation, he espoused the appointment of
college deans as chairs of master’s and doctorate programs, as well as
the upgrading of the administrative staff’s educational qualifications
to at least a master’s degree. The GS facilities were transformed to
world-class as envisioned, and classrooms were air-conditioned. To
strengthen research and extension, he created two offices, the Research,
Development and Production Center headed by Prof. Elmer G. De Jose and
the Community and Extension Center with Dr. Carolina A. Panganiban as
Chief. He recommended the appointment of faculty researchers. He
assigned an Information Systems Researcher to give the faculty and the
students access to the internet and make the MIS functional. He
initiated the following: a module-writing project and on-line
teaching-learning crash programs for the faculty, the use of a distinct
paper containing the PUP logo for theses and dissertations, the
organization of the Doctor in Public Administration Alumni Association,
the revitalization of student societies and the Graduate School Central
Student Council, the preparation of the programs for Level III
accreditation, and the GS linking with DILG and DOH for the upgrading of
facilities. During his term Master of Science in Engineering with
options in Structural Engineering, Transportation Engineering,
Electronics and Communications Engineering, and Computer Engineering
started to be offered.
On October 26, 2007, Dr. Juan C. Birion was promoted to Vice
President of Student Services and Dr. Amalia Cullarin-Rosales took over
as new Dean of the Graduate School.
Before her designation as Dean, Dr. Rosales was the Director of the
Ninoy Aquino Library and Learning Resources Center of the University.
Prior to this, she was the dean of the College of Arts of PUP from 1997
to October 2004.
Upon assumption to the position, Dr. Rosales immediately undertook
the following: publication of MAELT thesis digest, public administration
monographs and the new GS Newsletter, THE LINK; entered into a MOA with
the DAWN, an NGO concerned with the plight of Filipino women/children
abandoned by their Japanese partners/fathers; organized the GS Faculty
Association; strengthened cultural orientation in the Graduate School
through holding of cultural activities; resumed the publication of the
GS Research Journal; proposed the opening of the Center for Ethics in
Business and Governance; revised the Student Handbook; intensified the
greening of the Graduate School; and prepared the Graduate School for
Level III Accreditation.